Mailchimp

Mailchimp Standard (500 contacts)

Standard starts at $20 per month for up to 500 contacts on published USD list pricing, with stronger automations, AI tools, and about 12× contact email send limits. Premium starts much higher for larger teams. Overages apply if limits are exceeded.

Usage calculator

List prices are stored in US dollars. Conversions use the units-per-dollar exchange-rate snapshot last checked 2026-07-31

Published unit price
$20.00
Estimated cost
$20,000.00

Project monthly volume

Estimated daily cost
Estimated monthly cost

Cost by usage volume

The table includes intermediate steps such as 25, 50, and 250 units, so you can inspect growth between large round-number bands.

Usage volume Estimated cost
1 $20.00
10 $200.00
25 $500.00
50 $1,000.00
100 $2,000.00
250 $5,000.00
500 $10,000.00
1,000 $20,000.00
2,500 $50,000.00
5,000 $100,000.00
10,000 $200,000.00
25,000 $500,000.00
50,000 $1,000,000.00
100,000 $2,000,000.00
250,000 $5,000,000.00
500,000 $10,000,000.00
1,000,000 $20,000,000.00
5,000,000 $100,000,000.00
10,000,000 $200,000,000.00

Cost profile

  • The published rate is $20.00 per Standard month (500 contacts).
  • One thousand units cost $20,000.00; 100,000 units cost $2,000,000.00 before allowances, tiers, or other billing components.
  • A $100 budget covers about 5 units at this linear rate.

About Mailchimp

Email marketing with published Essentials and Standard plans at 500 contacts. The Mailchimp Standard (500 contacts) page covers this meter in detail; the Mailchimp hub gathers the rest of the lineup with a pricing table, list-rate ranges, and calculators side by side.

See Mailchimp services, APIs, and the pricing table

This calculator applies the published unit rate linearly. Included quotas, tiered prices, minimum commitments, regional charges, and other billing components may change the actual total.

Related services